By Mirko Tobias Schäfer
Within the wake of the new far-reaching adjustments within the use and accessibility of expertise in our society, the typical individual is much extra engaged with electronic tradition than ever prior to. they aren't simply topic to technological advances yet actively use, create, and mildew them in daily routines—connecting with family and strangers in the course of the web and shrewdpermanent telephones, navigating electronic worlds for paintings and sport, extracting details from tremendous networks, or even growing and customizing interfaces to most sensible swimsuit their wishes. during this well timed paintings, Mirko Tobias Schäfer delves deep into the realities of consumer participation, the varieties it takes, and the preferred discourse round new media. Drawing on wide examine into hacking tradition, fan groups, and net 2.0 purposes, Schäfer deals a serious method of the hype round consumer participation and exposes the blurred obstacles among industry-driven tradition and the area of the consumer. [C:\Users\Microsoft\Documents\Calibre Library]
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Extra resources for Bastard Culture!: How User Participation Transforms Cultural Production
It is interesting to note that the construction of artefacts leads to the establishment of structures for archiving and distribution. 15 Within the domain of construction, traditional copyrights and the various copyleft licenses and other open-source and free licenses can be applied. 17 In that respect, user activities don’t just contribute to already existing material, as the domain of accumulation indicates, they also create new resources that are consequently expanded. Furthermore, user activities in the area of archiving don’t simply provide access to those resources, they start trans forming cultural heritage through digitalization and make old resources available.
In Cisco commercials, connectivity describes people extinguishing time zones and space, enabling unhindered access to the sharing of ideas, playful interaction and communication from anywhere, at any time. Most important is the emphasis on the empowering and enabling quality of information networks with respect to participating in economical and educational progress. The images, associations, and metaphors Cisco uses in the campaigns fit into the rhetoric used in the popular discourse on the Internet and simultaneously complement it and resemble those used by other IT companies (Goldman, Papson, Kersey 1998/2003; Cock, Fitchett, Farr 2001).
Participation was presented as a major oppor tunity for citizens, entrepreneurs, and consumers to improve socio-political reality, business opportunities, and media consumption through connectivity. Accessing information online or using computers for self-education, connecting to overseas business partners, and plugging into remote markets were popular themes in imagining the uses of technology. Participation was a major rhetorical trope in promoting the information revolution. It became a great legend of information and computer technology, highly visible not only in political policies and artists’ vision ary accounts, but also in companies’ corporate communications.
Bastard Culture!: How User Participation Transforms Cultural Production by Mirko Tobias Schäfer